What will happen to B2B magazines in 2008?
Folio also asked media industry leaders what they anticipated in 2008 for the magazine industry. You may be surprised - or not - by what some leaders had to say.
Posted by Tonie Auer, president of the DFW ASBPE chapter and national blog committee chairwoman.
It feels like we're driving cross-country without a map.
Does anyone have any performance benchmarks they'd be willing to share? (i.e., create a blog for magazine, convert print magazine to digital, etc.)